Zara owner has edge in online battle with H&M
Centralised distribution network, and IT synergies between its brands and outlets, a big plus for the Spanish chain: analysts
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THE families behind Zara-owner Inditex and H&M will need to fend off fast-moving competitors if they are to replicate online the winning formulae that made them the world's top two fashion retailers.
Each has borrowed ideas from the other, but their business models are quite distinct, which could put Inditex in a stronger position to tackle digital-only upstarts like Germany's Zalando or Britain's Asos.
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