Creative appoints Sim Li Ern as non-executive, non-independent director

HOMEGROWN electronics company Creative Technology announced on Monday (Sep 18) the appointment of Sim Li Ern as a non-executive, non-independent director.

Aged 44, he is a nephew of the late Sim Wong Hoo, Creative’s founding chairman and chief executive officer (CEO) who died suddenly on Jan 4, aged 67.

Sim Li Ern is listed as an administrator of his late uncle’s estate. According to a bourse filing, he has a direct interest of 22,750 shares in the company, and an interest of 23,270,652 shares of the company held by his uncle’s estate.

The younger Sim has been a regional sales manager at the company’s Asia division since 2018; between 2014 and 2018, he was regional sales manager of the company’s India and subcontinents division.

Creative also announced in a separate bourse filing on Monday the appointment of Kwang Toh Kay, 48, as a non-executive and independent director.

He has been the co-founder, director and group chief executive of digital-performance company SkyLab Holding since 2015. He is also listed as a founder, director and advisor of communication-infrastructure supply-chain company Infracomms, a role he has held since 2011.

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Both Sim and Kwang’s appointments took effect on Monday (Sep 18).

Shares of Creative closed unchanged at S$1.16 on Monday, before the announcements.