SingSaver’s Best-of Awards reveals standout credit cards, banks, insurers and investment platforms

Forty-three providers of personal finance products were recognised earlier this month at an inaugural awards ceremony organised by fintech group MoneyHero.

Held at Pan Pacific Orchard, the inaugural SingSaver Best-Of Awards 2025 handed out 45 awards across four categories: Credit Cards, Digital Banks, Insurance Plans and Investment Platforms.

The Award Ceremony on July 17 was attended by more than 170 executives from the financial industry. Nasdaq-listed MoneyHero is a personal finance aggregation and comparison platform and digital insurance brokerage provider in Greater South-east Asia that serves 1.3 million unique monthly users in Singapore.

Its portfolio includes SingSaver, a popular Singapore-based portal comparing products and services from over 60 financial providers – as well as Seedly, a personal finance community platform.

The awards ceremony, said Rohith Murthy, chief executive officer of MoneyHero, marked a significant milestone in the promotion of financial literacy and excellence in Singapore.

“Tonight’s awards crown a decade of helping Singaporeans cut through fine print and capture real value. Each winning product demonstrates that transparency, first-class customer experience and genuine savings can exist together,” he added.

Attendees of the awards ceremony included representatives from Singapore’s three local banks – DBS, OCBC and UOB – alongside digital banks such as GXS Bank, MariBank and Trust Bank.

Also present were representatives from brokerages FOREX.com, IG Singapore, CMC Markets, as well as other financial services providers Endowus, MSIG Insurance and Singlife.

Nominated personal finance products and service providers were carefully evaluated based on factors such as annual fees, interest rates, sign-up incentives, bonus offers, rewards earn rates, user experience, coverage scope, and policy flexibility. This, said Murthy, ensures the awards truly represent excellence and reliability in the marketplace.

A joint panel of MoneyHero analysts and independent personal finance voices assessed products on annual fees, interest rates, sign-up perks, earn rates, coverage scope and policy flexibility. Winners were selected from shortlisted entries that were evaluated through mystery shopping to test onboarding speed and customer support.

Each product went through a rigorous evaluation process conducted by the MoneyHero Group team, alongside an esteemed panel of prominent local personal finance influencers.

Recognising the best in personal finance

At the gala, Citi took home two awards in the Credit Cards category, for best premium credit card and best credit card for petrol and transport.

Gourab Kundu, head of digital growth for Asia South at Citi Wealth, said the team was honoured that the Citi Prestige and Citi Cash Back credit cards have been recognised at the inaugural SingSaver Best-of Awards 2025.

“This recognition is a testament to our customer-centric focus, bringing the best proposition to our clients. Moving forward, we will continue to enhance our value proposition for customers to ensure our product offerings fit their lifestyles and their needs,” said Kundu.

Another winner is Allianz, which took home the best global insurance provider award under the Insurance category.

Catherine Pang, sales director at Allianz Partners Singapore, expressed gratitude for the recognition.

She noted that Allianz Partners’ mission is to provide travellers with peace of mind through comprehensive, accessible and responsive travel insurance solutions.

Said Pang: “This award is a reflection of the trust our customers place in us and the dedication of our team to deliver exceptional service – from seamless digital claims to round-the-clock emergency assistance.

“We are proud to stand alongside SingSaver and MoneyHero in empowering consumers to make informed financial decisions, and we remain committed to protecting every journey, near or far.”

In the credit cards categories, HSBC won the best credit card for dining perks with its Live+ credit card, whereas Standard Chartered stood out for its Simply Cash card for simple cashbacks.

In the digital banking segment, GXS Bank was lauded for its goal-based saving feature; MariBank won the best integrated investing option award for its SavePlus product; and Trust Bank was acknowledged for its seamless onboarding.

For those who invest, Webull Singapore was picked the best brokerage for United States, Singapore and Hong Kong stocks; Moomoo earned votes for being the best brokerage platform for beginner investors; and Longbridge Singapore was voted best emerging brokerage of the year.

Some stars among insurers include Etiqa, which took the best overall car insurance plan; AIG for its home insurance plan; and Chubb for being the most innovative when it comes to business solutions.

Said Murthy: “We would like to extend our heartfelt thanks to the winners, nominees, judges, and attendees for their contribution to this milestone event and their shared commitment to financial empowerment.”

Following the launch of the Singapore edition of the SingSaver Best-Of Awards 2025, MoneyHero plans to bring similar awards programmes to Hong Kong, the Philippines and Taiwan.

“Bringing together our partners for this yearly event will strengthen collaboration and drive innovation across the ecosystem – something we will replicate across all the markets we operate in, going forward,” said Murthy.

Discover all the winners of the inaugural SingSaver Best-Of Awards.