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HSBC to open 3 wealth centres in Singapore by Q1 2025 as part of pivot to wealth banking

Client-facing roles to increase by more than a third by 2028 to sustain growth momentum

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Tan Nai Lun

Tan Nai Lun

Published Tue, Jun 4, 2024 · 05:30 PM
    • Wong Kee Joo (left), CEO for HSBC Singapore, and Ashmita Acharya (right), head of wealth and personal banking at HSBC Singapore which aims to be the "wealth manager of choice" for affluent Singaporeans and international professionals.
    • Wong Kee Joo (left), CEO for HSBC Singapore, and Ashmita Acharya (right), head of wealth and personal banking at HSBC Singapore which aims to be the "wealth manager of choice" for affluent Singaporeans and international professionals. PHOTO: HSBC

    HSBC plans to open three wealth centres in Singapore by the first quarter of 2025, as part of its strategy to build its international and wealth propositions.

    The bank is increasing its investments fivefold in its physical network, as it pivots its branches into wealth centres “to facilitate comprehensive wealth conversations with clients”, it said on Tuesday (Jun 4).

    The three centres will be in the central business district (CBD), as well as the east and west regions of Singapore. The first centre will open in the CBD in June.

    HSBCWealth managementglobal wealthBanksHigh net worth individuals

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