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Kingsmen's first experiential attraction to open in October

The Nerf Action Xperience will occupy more than 18,000 sq ft on the ground level of Marina Square and feature multiple activity zones

    Claudia Tan HS

    Published Fri, Sep 27, 2019 · 09:50 PM

    Singapore

    COMMUNICATION design and production group Kingsmen Creatives is the brains and brawn behind exhibitions like the immersive, multi-sensory Bicentennial Experience and luxe-looking storefronts of high-end luxury brands.

    But beyond design work for retail stores and exhibition spaces, the group is looking into operating its own experiential attractions through family entertainment centres (FECs).

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