Leveraging 'cutting-edge technology' to sell furniture
Commune, a subsidiary of Singapore-listed furniture maker Koda, introduces virtual reality and 3D-planning services at its stores to drive sales.
Add BT as a preferred source
DeeperDive is a beta AI feature. Refer to full articles for the facts.
COMMUNE may be in the business of selling furniture - an essential and traditional industry - but it hopes to shatter any glass ceiling to innovation by "investing in cutting-edge technology".
Already, the furniture retailer and subsidiary of Singapore-listed furniture maker Koda sells its products through e-commerce on its website.
On Friday, Commune introduced virtual reality (VR) and 3D-planning services at its retail stores to give customers that extra leg-up in their furniture shopping.
Copyright SPH Media. All rights reserved.
TRENDING NOW
Vietnam formalises new state leadership, redefining ‘four pillars’ power balance
‘Largest Singapore commercial S-Reit proxy’: analysts say buy CICT shares after Paragon acquisition
From 1MDB to ‘corporate mafia’: Is Malaysia facing a new governance test?
Why where you park your joint venture matters: Lessons from a US$689 million shareholder dispute
