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OCBC revs up data engine for edge in financial management

It's using AI, data science to nudge customers to spend, save, invest via mobile app

Pranav Seth, OCBC head of digital and innovation, sees very narrow room for new digital banking entrants. "We don't think that there's going to be a fundamental life-altering change in the competition."


SINGAPORE'S second-largest bank OCBC is using more data analytics to take a bigger chunk of the mass affluent market, said a senior executive.

It is using data to improve underwriting decisions for insurance policies, and has employed more personalised data analytics to...

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