Samsonite launches multi-brand online store

Singapore

SAMSONITE, the world's largest branded-luggage maker, is on a journey to space - cyberspace, that is.

It is launching its multi-brand portal on Monday, immediately targeting 5 per cent of its business there.

Samsonite Singapore general manager Satish Peerubandi said that in the long run, online sales could rise to 30 per cent of its total.

"E-commerce will be a key priority for the brand in the near future and in fact, in 201…