The Peak launches award to recognise the best in tech

Singapore

TECHNOLOGY plays a large part in the success of any organisation and an innovative and bold technology partner can help determine if a company comes out ahead of the competition.

In conjunction with its 35th anniversary this year, high-end lifestyle magazine The Peak - part of Singapore Press Holdings (SPH) - is launching the inaugural Peak Tech Laureates awards.

The awards seek to recognise the best and brightest across fields as diverse as artificial intelligence, big data, analytics, cybersecurity, and e-commerce, among others.

To determine the winners, a judging panel led by chief judge Glen Francis, SPH chief technology officer, will be looking at various criteria. The judging panel will individually review and score each entry before determining the winners.

Apart from Mr Francis, the panel will comprise 34 individuals from several well-known organisations such as Prudential, Singtel and UOB.

Mr Francis says he is looking out for companies that will not only solve problems for clients, but also help the client achieve a desired outcome.

He also has some advice for potential applicants. "In order to win an Emmy or a Grammy award, or the Oscars, you have to be very good at what you're doing," he says. He adds: "You have to take the time as well to think about how you can help and service well, and be able to articulate this effectively on your application."

Geoff Tan, marketing director of SPH Magazines, says that the judging panel is looking for ways that applicants can aid their companies.

"So basically, if the company is providing a solution to take the corporation more successfully into the future, then I think we will want to evaluate that project," he adds.

Besides launching the awards in conjunction with the magazine's 35th anniversary, Mr Tan says that SPH wanted to launch the awards because it is "in tune to the fact that all the businesses we have going into a successful future will need to have a good level of tech".

The awards will also help The Peak to tap the business-to-business market and expand the magazine's audience, he adds.

The winners will be notified in March next year. Winners will be required to purchase congratulatory packages priced at S$8,000, S$15,000 and S$25,000.

Besides reserving a number of seats at the ceremony and complimentary bottles of wine at the awards, the packages also include promotional/marketing materials for use on the winners platforms as well as publicity in The Peak and The Business Times. The ceremony itself will take place some time in May 2020.

Applications for the Peak Tech Laureates are open from now till Dec 15 and can be submitted online at https://techlaureates.thepeakmagazine.com.sg.

More information about the judging criteria, the various awards categories and the congratulatory packages is also available on the website.