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Air bag makers eye boost from new India rules
By 2020, overall revenues from airbag sales in the country are set to rise 11 per cent a year to hit US$2 billion
Add BT as a preferred sourcePublished Sun, Sep 13, 2015 · 09:50 PM
New Delhi
THE world's largest air bag suppliers are setting up plants and ramping up capacity in India, eyeing a US$2 billion opportunity thanks to tougher rules aimed at improving one of the world's worst road-safety records.
In India, a person is killed in a road accident every four minutes - 141,000 in 2014 - yet less than a third of the 2.6 million cars sold each year have air bags in this cost-conscious market.
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