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Alaska Airlines is poised to buy Virgin America for US$2b: source
Published Sun, Apr 3, 2016 · 09:50 PM
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New York
VIRGIN America, founded on the premise of being a cool airline shuttling people from New York to California in style, is near a deal to sell itself to a competitor originally created to ferry people 330 miles across Alaska.
Alaska Airlines is poised to buy Virgin for about US$2 billion, a person briefed on the matter said on Saturday, describing a move that would unite two popular smaller airlines in the latest round of consolidation within the industry.
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