Encouraging demand for premium economy so far: SIA management
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Nisha Ramchandani
Singapore
SINGAPORE Airlines (SIA) has seen good take-up so far for its premium economy product introduced in August, its management said at an earnings briefing on Friday morning.
"It's early days yet, but the signs are encouraging," said executive vice-president (commercial) Mak Swee Wah in response to a question. "We've seen good take-up on our flights, particularly the long-haul ones, like to Australia and London. Apart from the corporate traffic, we see good take-up from premium leisure. We see quite strong bookings in the year-end as well."
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