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Ford guns for China's app addicts, seeks WeChat tie-up

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Published Tue, Feb 17, 2015 · 09:50 PM

    Beijing

    FORD Motor wants Tencent Holdings to tailor its popular chatting app for the firm's cars in China, as automakers in the world's largest market vie for drivers that care about high-tech features as much as engine size.

    Rivals including Daimler and Nissan Motor Co are also looking at ways to give drivers safe, hands-free access to mobile apps in China, home to the world's largest number of smartphone users. WeChat is China's most prevalent chatting app, with about half a billion active monthly users.

    FordWeChatTencent

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