Mercedes set to become largest premium carmaker

Stuttgart

MERCEDES-Benz is expected to reach its goal of becoming the largest premium carmaker four years early - a feat achieved, ironically, only after it stopped chasing market share and focused on making stylish high-tech cars loved by consumers.

Introducing an elegant, sporty design and establishing itself as a pioneer in new technologies such as autonomous driving has helped revive the Mercedes brand which analysts say will help keep the Stuttgart-based carmaker ahead of the pack.