With regulations beyond its control, Nissan to focus on cost, technology

Tokyo

NISSAN Motor Co, the Japanese carmaker symbolic of what it means to be a truly global manufacturer, has a simple plan for navigating an unprecedented level of uncertainty around policy and regulation: focus on what it can command.

"The regulations are not in our control, but what is in our control is that we stay competitive cost-wise, technology-wise, product-wise," Rakesh Kochhar, Nissan's senior vice-president of global treasury and sales finance, said on Thursday at the Bloomberg Asean Business Summit in Hanoi.