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VW to put focus on customers

New Singapore MD will be rolling up sleeves to regain customers' trust in the wake of 'Dieselgate'

Published Tue, Mar 22, 2016 · 09:50 PM

Singapore

VOLKSWAGEN Group Singapore has a new boss and he wants to focus on his customers in 2016.

"This year is the year of the customer," says managing director Ricky Tay.

He replaces Steffen Schwarz, who had been MD here for three years but is now back in Germany in a new role.

"After taking over, I have analysed the weak points of the Singapore market," Mr Tay says in a candid reference to "Dieselgate", which caused the giant carmaker to lose its customers' trust.

To regain this trust after Volkswagen (VW) engineers were found to have manipulated diesel engine software to lower nitrogen oxide emissions during testing, he says he "won't bother about selling a couple of hundred more cars this ye…

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