Travel itch among the affluent bumps card billings for UOB
Already outperforming its peers, the bank sets sights on 40% growth in billings in its regional cards base over 4 years
Singapore
UOB is gunning for 40 per cent growth in billings in its regional credit and debit cards base over four years, following an outperformance this year in this competitive market, a top executive said in an interview on Tuesday.
This strategy will be anchored by pushing out similar card deals for its consumers across the Asean region, as the bank taps not just its largest Asean network for the Singapore banking trio, but also trends that show active intra-Asean travelling despite the dour economic sentiment.
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