UOB’s annual Global Heartbeat Run/Walk event raises S$2.5 million
Uma Devi
UOB’s Global Heartbeat Run/Walk event raised more than S$2.5 million under the UOB Heartbeat Fund to improve the lives of disadvantaged children and families from 26 charities globally.
The UOB Global Heartbeat Run/Walk is an annual flagship volunteering and fundraising programme held globally across 18 markets where UOB has a presence.
Since 2007, the programme has raised more than S$20 million to help improve the lives of communities in need and to support causes that are aligned with the bank’s focus on corporate social responsibility (CSR), UOB said on Saturday (Aug 12).
Fundraising activities were organised by UOB employees across 18 markets over the past two months.
In Singapore, the UOB Global Heartbeat Run/Walk raised more than S$1.6 million for four local charities.
The 17th edition of the flagship event was held on Aug 12 at the Promontory @ Marina Bay, with a turnout of more than 5,000 UOB staff, customers and their families.
The funds will be channelled through Community Chest to support causes that advocate inclusion for persons with disabilities, support special needs and promote education.
UOB’s chief executive Wee Ee Cheong said: “UOB believes in doing our part in strengthening social bonds and enriching lives as a catalyst for change. We do this through a variety of ways, including fundraising, volunteering and supporting various social causes related to art, children and education.
“Through our efforts in various CSR initiatives, including UOB Heartbeat and Project V, we aim to keep the good going and to do right by our communities.”
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