'Virtual telcos' switch focus to enterprise as their tussle for Singapore consumers hits a wall

MOBILE virtual network operators (MVNOs) may be backing away from the cut-throat price war that they have helped sustain in the Singapore consumer mobile market.

Circles.Life and MyRepublic - two of the larger and more established challengers to incumbent mobile network operators (MNOs) - are ramping up business-to-business (B2B) telco services, in a signal that competition for consumers is hitting a limit.

Granted, increased demand for Internet and mobile services during the pandemic may have benefited providers of cheap, data-heavy plans.