YuuZoo's JV to co-organise China e-sports competition

Published Mon, Oct 26, 2015 · 12:27 AM

SINGAPORE-LISTED YuuZoo Corporation Limited said on Monday it has, through its China joint venture YuuGames, secured the rights to co-organise the China Internet Gaming (CIG) 2015 e-sports competition with www.9eplay.com and the Ministry of Industry and Internet Technology (MIIT), the department responsible for the administration of China's industrial branches and information industry.

Sixty teams from 15 provinces will compete for the top position and prize money of 3.5 million yuan (S$772,721). The event will kick off in November 2015 and culminate in a grand finale on Jan 23, 2016, in Beijing.

The new agreement follows YuuGames' signing of the agreement to host China's top e-sports event ESCC (Electronic Sports Cup of China). CIG will pay YuuGames to organise the event in four provinces and market the event across nine of the 15 provinces. In addition to the fee paid by CIG, YuuZoo will gain from the new deal by new users being added to the YuuGames platform, from promotional fees, advertising revenue and e-commerce sales.

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