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A US$700 juice-maker that caught Silicon Valley's eye

Raw food evangelist Doug Evans has raised US$120m from investors including Google Ventures for his startup Juicero

Above: ex-army paratrooper Doug Evans, whose startup opens for business this week.

Above: The Juicero machine which requires always-on Wi-Fi and QR codes to make an eight-ounce glass of juice.

New York

IN RECENT years, venture capitalists have funded all manner of improbable ideas. An app that lets random people call and wake you up. A bathroom scale that posts your weight on Twitter.

And then there is Doug Evans' brainchild. With no experience running tech companies and...

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