The Business Times

Alibaba shops for hypermarket chain Sun Art in US$3.6b deal

Published Mon, Oct 19, 2020 · 03:04 AM

[BENGALURU] Alibaba Group Holdings said on Monday it will invest US$3.6 billion to boost its stake in hypermarket operator Sun Art Retail Group, gaining further ground in China's retail market.

The e-commerce giant is hoping to further leverage its digital presence to support Sun Art's 481 hypermarkets and three mid-size supermarkets in China. The move comes as Alibaba steadily expands its presence in China's offline retail sector, as growth in traditional e-commerce slows.

Alibaba, which already owned 21 per cent of Sun Art through a unit, will raise its stake to around 72 per cent through the acquisition of a similar stake in A-RT Retail Holdings, who owns 51 per cent of Sun Art.

"As the Covid-19 pandemic is accelerating the digitalisation of consumer lifestyles and enterprise operations, this commitment to Sun Art serves to strengthen our New Retail vision and serve more consumers with a fully integrated experience," Alibaba chairman and chief executive officer Daniel Zhang said in a statement.

Alibaba added that Peter Huang would be appointed chairman of Sun Art on top of his current role as chief executive officer.

Shares of Sun Art soared more than 20 per cent at the open on Monday after Alibaba made the announcement.

GET BT IN YOUR INBOX DAILY

Start and end each day with the latest news stories and analyses delivered straight to your inbox.

VIEW ALL

Alibaba has expanded outlets across China for Freshippo, a supermarket chain that doubles as an online delivery service.

Alibaba operates 214 Freshippo outlets as of its most recent earnings report.

It also has worked with mom-and-pop convenience store owners to offer technology and data analytics services.

Alibaba's e-commerce rivals in China have made similar forays into brick-and-mortar retail.

Online retailer JD.Com Inc runs a brick-and-mortar grocery store called 7Fresh.

Pinduoduo, the fast-growing e-commerce site known for budget deals on bulk purchases, bought a stake in home-appliance retailer Gome Retail Holdings in August for US$200 million.

REUTERS

KEYWORDS IN THIS ARTICLE

BT is now on Telegram!

For daily updates on weekdays and specially selected content for the weekend. Subscribe to  t.me/BizTimes

Consumer & Healthcare

SUPPORT SOUTH-EAST ASIA'S LEADING FINANCIAL DAILY

Get the latest coverage and full access to all BT premium content.

SUBSCRIBE NOW

Browse corporate subscription here