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Bringing home the bacon is easy as prices fall
Published Tue, May 19, 2015 · 09:50 PM
Chicago
ANDY Wiederhorn wants to sell bacon to vegetarians.
That's the idea, anyway, behind the Hypocrite Burger - a veggie patty topped by two strips of bacon. Mr Wiederhorn, chief executive officer of Beverly Hills, California-based Fatburger Corp, is pushing sales of the sandwich in his 200 fast-food restaurants to take advantage of wholesale prices that dropped about two-thirds from a year ago.
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