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China's JD.com partners Qihoo to win more customers

Published Thu, Aug 24, 2017 · 09:50 PM

Beijing

JD.COM INC on Thursday said it has reached a deal to sell goods through the popular browser, search engine and app store of Qihoo 360 Technology Co Ltd, as China's second-biggest e-commerce firm seeks new ways of attracting users.

JD said it will share data with Qihoo 360 in a similar vein to partnerships with Tencent Holding Ltd, Baidu Inc and news feed app Toutiao, as it broadens sales channels to compete with Alibaba Group Holding Ltd.

Unlike its bigger rival, JD has invested heavily in storage and logistics leaving it struggling for profitability, addin…

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