The Business Times
SUBSCRIBERS

Coca-Cola looks to home as US outpaces rest of world

Growth has stalled in emerging markets due to sluggish local economies and a strong US dollar

Published Wed, Feb 11, 2015 · 09:50 PM

New York

COCA-COLA Co, after years of counting on overseas markets to fuel its expansion, is once again looking homeward for growth.

The company's North American sales rose 2 per cent in the fourth quarter, the biggest domestic gain in two years. That outshone the performance of international divisions, where sluggish local economies and a strong dollar eroded sales.

Coca-Cola is benefiting from a resilient US consumer who's willing to pay higher prices than many overseas customers. Juice and tea sales al…

BT is now on Telegram!

For daily updates on weekdays and specially selected content for the weekend. Subscribe to  t.me/BizTimes

Consumer & Healthcare

SUPPORT SOUTH-EAST ASIA'S LEADING FINANCIAL DAILY

Get the latest coverage and full access to all BT premium content.

SUBSCRIBE NOW

Browse corporate subscription here