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Coke to step up recycling efforts as pressure mounts to cut plastic

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"One thing is collecting it ... so that it doesn't end up in the wrong place, in the oceans. There's not one solution for everywhere, but everywhere can have a solution to make it work." - James Quincey, CEO of Coca-Cola Co.

Los Angeles 

COCA-COLA Co chief executive officer James Quincey is kicking off a recycling spree, part of efforts to burnish the beverage giant's image.

The soft-drink company, which operates in more than 200 countries, is setting the goal of recycling one bottle or can for every...

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