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Coke to step up recycling efforts as pressure mounts to cut plastic

"One thing is collecting it ... so that it doesn't end up in the wrong place, in the oceans. There's not one solution for everywhere, but everywhere can have a solution to make it work." - James Quincey, CEO of Coca-Cola Co.

Los Angeles 

COCA-COLA Co chief executive officer James Quincey is kicking off a recycling spree, part of efforts to burnish the beverage giant's image.

The soft-drink company, which operates in more than 200 countries, is setting the goal of recycling one bottle or can for every...

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