Darth Vader chokehold fuels fear over US$370b rally
While monetising, the game industry may, unwittingly, be driving users away
FREE, it turns out, can be a great business. When Shigenori Suzuki played video games in high school, he spent a few hundred dollars a year on titles like Final Fantasy. Now the 42-year-old Tokyoite plays free games including Sony Corp's Fate/Grand Order - but spends more overall: He forks over thousands of dollars a year for in-game extras like rare characters and special outfits.
Players like Suzuki have transformed the video game industry in recent years, giving companies from Sony to Electronic Arts Inc new wa…
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