SUBSCRIBERS
Kendall Jenner brings 30m fans as the new face of Estee Lauder
Published Sun, Nov 16, 2014 · 09:50 PM
New York
ESTEE Lauder, seeking to ride on Kendall Jenner's ever-growing coattails and 30 million social-media followers, hired the model to represent its flagship cosmetics brand worldwide.
Jenner, the half-sister of reality-television star Kim Kardashian, will appear in digital, TV and print advertising campaigns as well…
BT is now on Telegram!
For daily updates on weekdays and specially selected content for the weekend. Subscribe to t.me/BizTimes
Consumer & Healthcare
France's Casino supermarket chain to axe up to 3,200 jobs
Prada outshines rivals with 16% revenue lift boosted by Miu Miu
Toymaker Hasbro posts quarterly profit beat, slower sales decline
Hilton lifts 2024 profit forecast on international travel demand
China knockoff raid jolts a global throng of fake-fashion influencers
Roche cuts pipeline after research setbacks and sales drop