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McDonald's China counts on developer deals to catch KFC

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Citic will bring local market knowledge and local resources to the management of McDonald's in China, a lack of which has caused it to fall behind KFC over the past decade.

BT_20170817_NSMAC17A_3039234.jpg
Citic will bring local market knowledge and local resources to the management of McDonald's in China, a lack of which has caused it to fall behind KFC over the past decade.

Shanghai

THE new owners of McDonald's China are sealing deals with the country's biggest property developers to secure the best store locations in a bid to catch up with the rival KFC franchise.

McDonald's China Co, whose investors include state-backed Citic and Citic Capital...

sentifi.com

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