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Moncler bids farewell to catwalk with eight new collections

BT_20180222_PQMONCLER22C_3319821.jpg
New concepts, new collections - hidden in silver-clad cave-like spaces inside a warehouse on the outskirts of Milan and draped on mannequins, hung from the ceiling, and projected on giant mirrors, rather than worn down a catwalk.

BT_20180222_PQMONCLER22C_3319821.jpg
New concepts, new collections - hidden in silver-clad cave-like spaces inside a warehouse on the outskirts of Milan and draped on mannequins, hung from the ceiling, and projected on giant mirrors, rather than worn down a catwalk.

BT_20180222_PQMONCLER22C_3319821.jpg
New concepts, new collections - hidden in silver-clad cave-like spaces inside a warehouse on the outskirts of Milan and draped on mannequins, hung from the ceiling, and projected on giant mirrors, rather than worn down a catwalk.

BT_20180222_PQMONCLER22C_3319821.jpg
Mr Ruffini: "We must release new energy each month. The world has changed, people travel, they don't buy in March and September only like they once did."

Milan

THE traditional catwalk show is dead and the way forward is to attract customers with new products each month, the chairman of Moncler said, as the luxury group kicked off Milan fashion week by revealing not one, but eight new collections.

The Italian clothing designer wowed

sentifi.com

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