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'Omni-channel' retailing the way forward: Iswaran

He also lays out the Retail Industry Transformation Map that will boost the e-commerce share of total retail receipts

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Speaking on the final day of the annual Singapore Retail Industry Conference at Orchard Hotel, Mr Iswaran said: "The 2020 vision. . . is for Singapore to have a vibrant retail industry, comprising a mix of highly productive omni-channel retailers, local brand owners with global footprints, supported by a professional and skilled workforce."


THE vocabulary of retailing in the near future will include "augmented reality", "humanoid assistants" and "omni-channel retailing" as the industry moves to drive innovation and productivity, Minister for Trade and Industry (Industry) S Iswaran said on Thursday.


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