Shanghai Tang CEO prudent on China, looks to expand overseas

Beijing

SHANGHAI Tang's chief executive officer said his brand has suffered less than others since the economic slowdown in China but he is not considering opening any new stores on the mainland at present.

"China is slowing down. Between Hong Kong and China, we have 35 stores. We are present in main capital cities of China plus the main airports. I would not go further for the time being. I think we need to wait and see what is happening in China," said Raphael le Masne de Chermont in an interview in his flagship Shanghai store.

The brand, launched in 1997 by Hong Kong native David Tang, first opened overseas before rebranding and repositioning itself towards the mainland market to tap in…