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Singapore Prestige Brand Award 2017 launched
The Singapore Prestige Brand Award (SPBA) 2017 was officially launched on Tuesday, complete with a newly broadened judging criteria that considers local firms' innovation and use of technology in branding.
PHOTO: LIANHE ZAOBAO
Singapore
THE Singapore Prestige Brand Award (SPBA) 2017 was officially launched on Tuesday, complete with a newly broadened judging criteria that considers local firms' innovation and use of technology in branding.
Now into its 16th year, the SPBA honours homegrown brands that...
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