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Tiffany abruptly drops CEO just before first-ever Super Bowl ad

Storied jeweller beset by slump in tourism spending; CEO shake-up follows design director's departure

Published Mon, Feb 6, 2017 · 09:50 PM
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New York

TIFFANY & Co abruptly replaced chief executive officer Frederic Cumenal after disappointing financial results, just before the jewellery chain is set to launch a new campaign with the first Super Bowl ad in its history.

Mr Cumenal, who had run the company since Ap…

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