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Tupperware's sweet spot shifts to Indonesia

Indonesia has overtaken Germany as the top market for the plastic storage bowls

A growing middle class has more disposable income for containers of all shapes and sizes that are sturdier than those found locally.


THE party had the feel of 1960s America, almost. A group of housewives, thrilled to get a break from the daily routine of hanging laundry and shuttling their children to and from school, sat in a circle, listening to a friend hawk plastic storage bowls in a dizzying array of...

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