Deliveroo, FFTH deliver joy to the underprivileged

Singapore

FROM October 2021 to the end of March 2022, Deliveroo employees delivered over 140,000 food items per month to more than 100 underprivileged families.

The corporate social responsibility (CSR) initiative is part of the company's global communityfocused campaign, Full Life, which aims to utilise its unique network of riders, restaurants and grocers to support communities in cities where Deliveroo operates.

Charity organisation Food from the Heart (FFTH) - which partnered the online food delivery company in this project - has seen a more than 60 per cent increase in the number of beneficiaries under its food pack programmes, resulting in a need for more points of delivery.

Sim Bee Hia, chief executive officer of Food from the Heart, said: "Being able to leverage Deliveroo's expertise and resources eases the load off our resources and helps us to serve the increasing number of households, especially those that require door-to-door delivery."

Deliveroo's partnership with FFTH is a longstanding one, and past collaborations focused on tackling food insecurity among children, with focused initiatives around contributions to philanthropic causes and community service.

Jason Parke, head of Operations, Deliveroo Singapore, said: "As a socially responsible company, we have always been committed to giving back and supporting our local communities. We are constantly looking for new ways to come together as a team to give back to underprivileged communities whose lives have been impacted by the pandemic."