TAKING HEART

Traveloka ramps up giving-back efforts

South-east Asian lifestyle app collaborates with Blessings in a Bag as well as The Social Kitchen to bring cheer to the needy.

Vivien Ang
Published Sun, Dec 12, 2021 · 09:50 PM

    Singapore

    TRAVELOKA, a South-east Asia lifestyle app, collaborated with non-profit initiative Blessings in a Bag for a fundraising campaign which ended on Dec 12 (Sunday).

    The company pledged a donation of S$2 for each transaction made during its 12.12 Super Lifestyle Sale, that ran from Nov 29 to Dec 12.

    The amount raised will be distributed to a charity campaign - Give the Gift of Space - run by Blessings in a Bag.

    Children aged 6 to 17 years old from Singapore's most vulnerable areas and low-income families will have the opportunity to enjoy at least 12 curated experiences and tours across Singapore, which include trips to Snow City and farms.

    Emily Teng, founder of Blessings in a Bag, said: "Children from vulnerable neighbourhoods face multiple challenges, further exacerbated by the ongoing pandemic. Our role is to make sure they have all the support and care for their mental, emotional, and social well-being regardless of their backgrounds and circumstances."

    DECODING ASIA

    Navigate Asia in
    a new global order

    Get the insights delivered to your inbox.

    Traveloka also collaborated with The Social Kitchen (TSK) for a series of social initiatives from early 2021.

    As part of this year's SG Cares Giving Week (Dec 1-7), both organisations distributed meals and Traveloka vouchers worth S$80,000 to 1,000 beneficiaries from Singapore General Hospital, Bright Vision Hospital and Kembangan Chai Chee (Marine Parade GRC) on Dec 6.

    "We hope that our meal distribution programme under SG Cares Giving Week can help cushion the impact of Covid-19, especially for the frontliners in the healthcare industry who have been working tirelessly to care for people during the pandemic," said Caesar Indra, president of Traveloka.

    Furthering the partnership, Traveloka has also initiated an Upscale Employment Programme, where Traveloka will be employing and supporting TSK's employees with special needs for 3 months.

    "Traveloka firmly supports and believes in inclusivity, where everyone deserves equal access to employment, regardless of their background or circumstances. We hope to promote awareness and empowerment towards people with special needs through the Upscale Employment Programme.

    "No matter what their role is, we want them to know that their contributions are a valuable asset to any organisation," Indra added.

    Decoding Asia newsletter: your guide to navigating Asia in a new global order. Sign up here to get Decoding Asia newsletter. Delivered to your inbox. Free.

    Copyright SPH Media. All rights reserved.