HAWKERS who newly get on board foodpanda will enjoy zero commission fees for one month, as part of a new initiative to ease hawkers’ entry onto the food delivery app, foodpanda announced in a press statement on Friday.
Dubbed the “pandasupport hawker initiative”, the incentive is being rolled out with “the understanding that commission fees are factored as a substantial barrier that is currently preventing hawkers from coming on board foodpanda”, the company said.
Food delivery apps have faced heat for charging steep commission fees of 30 to 40 per cent, eating into hawkers’ already-thin margins. foodpanda’s latest move comes as the food and beverage sector prepares for continued strain. Curbs on dining-in are set to continue past June 1, even as Singapore goes into the first phase of reopening the economy.
The pandasupport package is applicable to National Environment Agency (NEA) licensed hawkers as well as hawkers operating out of hawker centres managed by NEA or NEA-appointed operators.
The package also looks to support hawkers who are not eligible for the Food Delivery Booster package jointly launched with Enterprise Singapore in April. This includes self-employed hawkers that are not registered with the Accounting and Corporate Regulatory Authority.
Under the pandasupport initiative, eligible hawkers will also be provided complimentary marketing support via a prime placement on the “Hawker Favourites” carousel tile in the app. This is prominently displayed at the top of the foodpanda app to amplify customer outreach.
Separately, foodpanda will be donating perishable food items, such as fruits and bread, from its pandamart warehouses in Outram and Jurong West to migrant workers staying in private residential premises, in collaboration with non-profit organisation TWC2.
“(As) Singapore prepares itself for the easing of 'circuit-breaker' measures, foodpanda remains mindful of various segments of our community that are more vulnerable to the impacts of Covid-19 such as hawkers and migrant workers. With the resources that we have, we hope to be able to make a sustained difference,” said Luc Andreani, managing director of foodpanda Singapore.