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Paring down debt pile top of mind for honestbee's new CEO

Ong Lay Ann hopes to restructure the startup's debt and attract strategic partners to turn struggling grocery delivery business around

Sharanya Pillai

Published Mon, Jul 29, 2019 · 09:50 PM

honestbee

Singapore

A CONSORTIUM of white knights and strategic partners is what honestbee's newly-minted chief executive Ong Lay Ann believes will turn the embattled grocery delivery startup around.

But first, paring down honestbee's debt is his immediate priority, Mr Ong, who was appointed on July 15, told The Business Times in an exclusive interview on Monday.