Help for Singapore food manufacturers to go digital
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Vivienne Tay
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Singapore
ENTERPRISE Singapore (ESG) and FairPrice's e-commerce platform FairPrice Online have launched an online initiative to help Singapore food manufacturers diversify their revenue streams.
The initiative, called YummySG!, is hosted on FairPrice Online's Marketplace platform. It brings together local products under the Singapore brand to provide higher visibility to consumers and differentiate them from other products, both parties said in a joint press statement on Friday.
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