Big Data: Risks and possibilities
Firms need to manage the quality of their data by investing in tools and practices that can be scalable.
'BIG Data' presents great possibilities for business executives operating in multiple markets, across many industries and geographies. The advent of the three Vs of data - volume, variety and velocity creates these possibilities. But, as with all areas of significant opportunity, there are associated risks.
WHAT IS 'BIG DATA'?
"Big Data" is a broad term for data sets which have become so large that traditional data processing applications are inadequate to interpret the data. However, these data sets provide a wealth of information which can unlock significant potential if harnessed in a controlled and considered manner.