Cuckoo Malaysia hatches RM10 million plan to grow in Singapore homes

[KUALA LUMPUR] The Malaysian arm of South Korea’s Cuckoo Homesys wants more room in Singaporeans homes as it plans to invest RM10 million (S$3 million) over the next two years to expand beyond its trademark purifiers into mattresses, air-conditioners, massage chairs and home care services.

Bursa Malaysian-listed Cuckoo International (MAL) (Cuckoo Malaysia) said that demand for clean water, fresh air, quality rest and premium home services will give the appliance maker an edge in a crowded market. Chief executive officer and executive director Hoe Kian Choon told The Business Times: “Even though Singapore only contributes a small slice of revenue today, it’s full of potential.”

He added: “We’re planting the seeds now for a much bigger presence.”