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With IPO in the bag, Malaysia’s Farm Fresh ready to start Hong Kong business by November

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Tan Ai Leng

Published Wed, Jul 13, 2022 · 08:28 PM
    • “We are working harder now that we want to surpass expectations,” said Farm Fresh founder Loi Tuan Ee.
    • Hong Kong, Indonesia and the Philippines are on Farm Fresh’s radar as part of its regional expansion plan.
    • “We are working harder now that we want to surpass expectations,” said Farm Fresh founder Loi Tuan Ee. Farm Fresh
    • Hong Kong, Indonesia and the Philippines are on Farm Fresh’s radar as part of its regional expansion plan. Farm Fresh

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    EVEN as it strengthens its domestic presence, Malaysian dairy producer Farm Fresh is speeding up its regional expansion plans and is ready to start business in Hong Kong by this November.

    Loi Tuan Ee, the company's group managing director and chief executive officer, said the company has incorporated a subsidiary in Hong Kong and now it’s in the process of obtaining regulatory approvals.

    “We are working harder now that we want to surpass expectations. With the initial public offering (IPO) proceeds, it will enable us to further strengthen our presence in Malaysia as well as venture regionally,” he told The Business Times in a recent interview.

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