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Singapore SMEs, startups venturing into Indonesia for expansion, opportunities

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Uma Devi

Uma Devi

Published Tue, Feb 14, 2023 · 05:50 AM
    • SBF's country head for Indonesia Hisyaamuddin Abu Bakar describes the Indonesia market as a “marathon game” for companies, and he spoke of the need of having a sound understanding of the market before making any commitments.
    • SBF's country head for Indonesia Hisyaamuddin Abu Bakar describes the Indonesia market as a “marathon game” for companies, and he spoke of the need of having a sound understanding of the market before making any commitments. PHOTO: REUTERS

    [JAKARTA] Singapore-based software company All ID primarily sells identification (ID) card printers, various cards and kiosks.

    While the group has offices in the region’s main markets including Myanmar, Malaysia, the Philippines and Singapore, it is Indonesia that is its largest market and accounts for about 60 per cent of its sales, said All ID’s director for Indonesia Daniel Pang.

    One of All ID’s key customers in Indonesia is telecommunications provider Indosat. Last June, a deal was reached for All ID to supply the telco’s SIM cards. 

    Asean BusinessIndonesiaStartupsSingapore SMEsSpotlight

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