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Thailand’s auto crown under threat as Indonesia eyes Asean’s top spot

A perfect storm of slipping domestic sales and shrinking exports threaten its reign as South-east Asia’s leading car production hub

    • Thailand's auto industry could be boosted by the entry of Chinese carmakers, who are setting up local BEV assembly plants for domestic and export markets.
    • Thailand's auto industry could be boosted by the entry of Chinese carmakers, who are setting up local BEV assembly plants for domestic and export markets. PHOTO: PETER JANSSEN
    Published Mon, Dec 9, 2024 · 05:00 AM

    [BANGKOK] Thailand’s automotive sector, which contributes approximately 10 per cent of the kingdom’s gross domestic product, is this year grappling with dual blows – plunging domestic sales and flagging exports – which threaten its long-held status as South-east Asia’s largest car production hub.

    The Federation of Thai Industries slashed its 2024 production target to 1.5 million units, down from 1.7 million, marking an 18 per cent year-on-year decline – the steepest since 2020.

    It cited a stagnating domestic market, with about 600,000 units expected to be sold locally, and the rest exported.

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