BT50

The Business Times checks into hotels around the world with latest partnerships

Travellers can access BT’s insights across more than 200 hotels by scanning QR codes

Evan See
Published Mon, Jun 8, 2026 · 07:00 AM
    • The Business Times has been available at Pan Pacific Hotels Group properties since March.
    • The Business Times has been available at Pan Pacific Hotels Group properties since March. PHOTO: PAN PACIFIC HOTELS GROUP

    [SINGAPORE] Business travellers across the world can now wake up to the latest market intelligence from The Business Times from the convenience of their hotels.

    Under this new initiative, travellers are able to read BT across 200 properties throughout six continents, thanks to strategic partnerships with five Singaporean hospitality groups.

    “We are delighted to celebrate BT’s 50th anniversary by reinforcing our partnerships with friends in the hospitality world. Their support in facilitating access to BT in rooms and on digital screens around the world is invaluable,” said Chen Huifen, editor of BT.

    “BT may have started its journey as a Singapore financial daily, but it has evolved into a regional business news title. Firming up these international partnerships marks our expanded coverage to South-east Asia and beyond, allowing us to help global executives and travellers stay connected with what matters.”

    Under the tie-ups, guests can access BT through QR codes displayed on in-room television screens, digital displays and guest-facing common areas.

    For instance, guests at participating Frasers Property and Frasers Hospitality properties have been able to access BT via their room television screens, and also through access points in high-traffic, guest-facing zones since May.

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    At Hyatt Hotel Canberra, a hotel under Frasers Property, access is available at the hotel’s guest lounges, business centre, tea lounge and lobby areas.

    At Hyatt Hotel Canberra, BT’s website is made available through QR codes placed in guest-facing zones. PHOTO: HYATT HOTEL CANBERRA

    “We have strategically placed the information where we know our guests will be looking for high-quality news and information,” said Claudia Liebenberg, head of marketing communications at Hyatt Hotel Canberra.

    Kwan Min Yee, vice-president for global brand strategy and marketing communications at Frasers Hospitality, added: “This provides guests, particularly business travellers and long-stay residents, with a convenient way to stay up to date with the latest regional business and financial news during their stay.”

    With The Ascott Ltd, BT is available at 80 serviced residences and hotels across Asia, Europe and Africa. Access codes are available via in-room television screens across more than 1,400 rooms. There is a total of 108 access codes in common areas such as front desks, lobbies and lift lobbies.

    The hospitality groups partnered said such arrangements offer them an opportunity to enhance their guests’ experiences by making relevant business and geopolitical news available.

    Pan Pacific Hotels Group began displaying access to BT’s platform on guest room television screens in March. Andrew Lee, director of operations at Pan Pacific Hotels Group, said: “We appreciate the BT Global platform and partnership, as it enhances the in-room guest experience by providing additional digital entertainment and news content for our guests.”

    Ascott’s chief commercial officer Tan Bee Leng noted that the partnership aligns with Ascott’s efforts to serve internationally mobile professionals working across different markets and time zones. “Staying informed is an integral part of how they travel, not something they leave behind when they check in,” she said.

    Millennium Hotels and Resorts’ chief commercial officer Cinn Tan pointed out that it is not just business travellers that benefit, as leisure travellers also stand to gain from convenient access to the business daily’s curated insights and news. The company started featuring content by BT across participating properties through hotel digital screens and in-room television displays in the second quarter of 2026.

    Bringing regional perspectives to the world

    For Ascott, the partnership is not just about guest experiences. It lines up with its ambitions to bring perspectives from Asia to guests across the world, said Tan Bee Leng.

    Beyond a mere commercial partnership, she sees synergies in the collaboration between the two local platforms with a global reach.

    “Both Ascott and BT are Singapore-born platforms that have grown internationally over the last few decades, while remaining anchored in the region,” she pointed out. “This collaboration reflects a shared commitment to strengthening Asia’s voice on the global stage. We are creating a platform for Asia’s stories to travel with guests.”

    BT Global’s access code located at the front desk of Ascott Guangzhou. PHOTO: THE ASCOTT LTD

    Tan does not see this collaboration ending as a mere access point to BT’s platform within Ascott’s hospitality properties.

    Such properties are not just an accommodation venue, but a site where connections are formed and ideas are exchanged, she explained. “Through its editorial and event platforms, we see opportunities for BT Global to engage its readership more deeply through curated content, discussions and convenings within our properties,” she added.

    This partnership is part of a slate of initiatives rolled out by BT as part of its 50th anniversary celebrations. Celebrations kicked in April this year with the launch of golf’s Singapore Open, presented by BT. To celebrate the jubilee, a special editorial project will feature companies and organisations that have forward-looking visions aligned with Singapore’s economic transition. The project is set to culminate in a BT50 Gala Dinner on Oct 1, bringing together business leaders, partners and stakeholders to celebrate the milestone.

    BT also launched its inaugural flagship regional survey, Asean Intelligence 2026, providing an exclusive insider view on how business leaders and decision makers are approaching key issues and opportunities in South-east Asia.

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