A new restaurant in Manhattan changes its racially tinged name
New York
IN an age of careful branding, restaurateurs put a lot of thought into choosing just the right name. Rarely will they go to the trouble and expense of changing it.
Yet the chef Tom Colicchio is dropping the name of his newest Manhattan restaurant, Fowler & Wells, after learning that it has historically racist connotations. The new name is Temple Court.
Fowler & Wells, which opened last October, was named for a publishing company and scientific institute that once operated in a building o…
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