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DISRUPTED

AI and Data bring A-game to sportscasting

The final WTA Finals in S'pore ends with its strongest digital and social experience yet

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A screen grab of a match being played on the WTA website, powered by Ooyala's technology. WTA's video offerings have never been stronger, in part thanks to its partnership with Ooyala, the Telstra-owned online video platform.

IT'S October! For the past five years, the month has meant three things to me: Halloween; The Business Times' anniversary (that was on Oct 1); and The Women's Tennis Association (WTA) Finals.

The latter, which takes place in Singapore this week, is especially memorable as it marks its

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