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Japan's old-style coffee shops unfazed by Starbucks' success

Published Sun, Nov 9, 2014 · 09:50 PM
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Tokyo

ABOVE the converging crowds at the famous Shibuya scramble crossing in Tokyo glows the unmissable bright green sign of Starbucks, a magnet that pulls in a steady stream of hip, young Japanese.

The American coffee company is so popular in Japan that it recently announced plans to buy out its Japanese partner for US$900 million and take full control of operations in its second-largest market.

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