StanChart renews marathon sponsorship until 2019

Singapore

FOR the last 15 years, Standard Chartered Bank and Singapore's most famous and established annual running event have been inextricably linked.

That long-standing partnership is set to continue for at least another three editions, after the bank announced it would stay on as the Singapore Marathon's title sponsor until 2019 to the tune of S$11.4 million.

That amount is nearly 8.6 per cent higher than the bank's previous three-year renewal worth S$10.5 million from 2014 to 2016.

"It was a no-brainer. I don't think we even considered not continuing," said Judy Hsu, the chief executive officer of Standard Chartered Bank in Singapore during an interview with The Business Times …